A webinar on entrepreneurship was conducted on 27th September 2017. The speaker, Mr. Paulo Meneghel, talked about Seneca HELIX (Seneca’s on campus academic incubator) and entrepreneurial eco system in Toronto and a case study of “EMERGE”( an incubate, incubated at Seneca HELIX). The webinar showcased how Seneca is being impactful on the startup community in Toronto and what kind of support is available. Mr. Paulo also shed light on his own start-up EMERGE which was incubated at Seneca HELIX and underscored the important components of a Start-up: Ideation, Market Validation, Business Model Canvas and The Pitch. The webinar ended with an interactive Q & A round.