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Insights in Action: Crafting Consumer-Centric Strategies

TIMSR organized a guest session on “Insights in Action: Crafting Consumer-Centric Strategies” for the students of MMS (Marketing), Sem-III (Batch 2022-24) on 16th December 2023.The speaker of the session was Mr. Keyur Deo, Group Account Manager- Ogilvy, who expertly delved into the intricacies of understanding consumer behaviour and adapting strategies to evolving market trends. During the session, real-world case studies were analyzed, offering practical insights into successful consumer-centric approaches. The session ended with a question & answer session and a vote of thanks.