Marketing Analytics
Certification Programme on Marketing Analytics in association with Edupristine for PGDM Marketing-Sem-III (Batch 2018-20) students for 3 days i.e. 8th and 9th August, 2019 and 11th October, 2019. The course was delivered by Mr. Govinda Bobde, a Senior Data Analyst on 8th and 9th August, 2019 and Mr. Anish Sharma, an Associate Analyst on 11th October, 2019.
This course gave the students a brief introduction on the subject matter of Marketing Analytics. It equipped the students with the technical and practical knowledge on using data science for decision making. It helped the students develop an overall understanding on the working of this dynamic field with real-life examples.